Travel today is painful.
Bland.
And ordinary.
So we built Elude
to be anything but.
My Role
Head of Verbal Design at a startup branding + content agency | Led copy + strategy.
What We Made
Positioning | Visual and Verbal Identity | Manifesto | Dotcom | Product Copy | UX Copy | Organic Social | Travel Guides | Product Feature Concepts | CRM - Email | Funding! 💸
We ❤️
Designer + Art Director: Danny Solomon | Strategist: Sara Maani all at Herman Scheer.
Elude is the only app that helps you answer the question: “Where could we go for, like, $900?” It’s destination discovery meets search, budget first.
What I did
+ Research, finding data sets to support questions
+ Wrote the product itself 🤓
+ Recommended audio and UX designs based on reference
+ Helped create features that deliver on —> 🔮 Destination discovery. Not more scrolling and searching. 🔮
Our goal: Turn moments of travel pain, into,…okay, just slightly less severe travel pain 😬
Press And Good Things ⛛